Added by on 2014-03-20

Bigpoint Recruiting Senior Conversion Optimization Specialist

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Senior Conversion Optimization Specialist

Category: Other
Company: Bigpoint
Location: Hamburg (Germany)
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Job Description

Division: Marketing / PR Location: Hamburg Reference Number: HH53033

The Conversion Optimization Specialist is responsible for executing statistical projects in order to support the decision making processes for the website team through data mining conclusions.

The Conversion Optimization Specialist works collaborative with the website team in helping them to optimize the conversions and delivers a decision for further development of landing pages and product pages.

Your responsibilities:

You develop measures for optimizing conversion in collaboration with the relevant marketing staff.
You perform qualitative and quantitative testing of product pages, landing pages, banners and other digital assets.
You evaluate various marketing campaigns/channels and derivation of recommendations for action.
You develop and support predictive models for optimization and control marketing campaigns to ensure the best possible results.

You will execute AB Tests and provide, based on the results, decision alternatives.
You are creating performance reports, creatives and landing pages.
You are analyzing channels, campaigns and user behavior on our landing pages.
You carry out project management to implement conversion optimization features.
You deliver input and create briefings for other channels for conversion optimization of marketing material.

Your skills:

You have a minimum of 5 years of job experience after graduation in the field of marketing analysis or conversion optimization.
You have a university degree or equivalent combination of education and experience.
You are very knowledgeable in statistical evaluation methods and you are able to create compact and to the point analysis through data mining.
You are experienced in working with SPSS/PASW, R, SAS, MS Office Software (Excel, Power Point and Word).
You have expert knowledge of SQL, Google Analytics and other conversion optimization tools like Maxymiser, Visual Website Optimizer or equivalent.
You have an excellent knowledge of multivariate data analysis with well-known tools so you can read and cluster data.
You are fully informed of all major online marketing and online game key performance indicators.
You are able to explain complex data insights concise and visually.
You are pro-active, self-initiated and flexible.
You have strong written and oral English communication skills.
You have the ability to work independently and as part of a team plus the willingness to take on responsibility and take initiative.

We offer:

A fresh, open-minded and international atmosphere

Space for ideas and initiative

Teamwork and a clear and short decision-making policy
Environment conducive to growing challenges and responsibilities
If you feel that your talent and abilities would make a valuable contribution to our future, we’d love to hear from you! Please apply online and make sure to mention your salary expectations and quoting reference number HH53033.
Please be aware, that we will only accept applications via our website. We regret that we won’t be able to consider applications which were send by post.

Apply here:- http://showreel.tv/job/germany/hamburg/senior-conversion-optimization-specialist
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